Media Convergence

is the concept that what were once disparate sources of information and entertainment have smoothed into a continuous stream of alternatives. Video can viewed on a variety of platforms even books. At the same time, books can contain active references to outside resources. The Internet has joined humans together to share thoughts and experience events. Pensarz is engaging in all of these forms of communication so as to provide value to our customers. We embrace these new technologies. Video is captured in high definition (HD/4K/DCI) and delivered at streaming rates suitable to the delivery channel. Proprietary video networks, public Internet video sharing, social media, DVD, and BluRay are forms used to reach our customers. The soft cover book is a traditional format for content delivery. It provides lasting and tangible value to consumers. Nonetheless, our books contain links to Internet resources, which enhance the experience. Readers can acquire additional information and make social contact thereby extending the value of the purchase. Additional videos and photographs are often part of the package. Website engagement is critical n today’s world. Compelling design encompassing and using all forms of media stands out among peers. Electronic books are of several different formats. This is an evolving standard. The Amazon Kindle format provides for quick and easy delivery through the Amazon.com network, and has highly reliable performance through the Kindle reading device. The EPUB and EPUB3 formats provide industry standard delivery of a combination of video, audio, text, and Internet links through generic and free reading platforms available on a variety of electonic devices.